Director of Global Media Relations and Reputation

Job Description

What We Can Achieve Together:

The Director of Media Relations and Reputation’s role is to advance the global priorities of the organization by setting and implementing media relations strategies that support the delivery of the organization’s 2030 Goals. The Director is the top media strategist for the organization, and is responsible for developing and overseeing the implementation of earned media strategies across top-tier U.S. national and international media outlets, working in close collaboration with staff across teams and at all levels of the organization.
 
They will manage and lead a dispersed team of dedicated and creative PR professionals to drive TNC’s reputation and influence with key audiences, through the placement of stories, quotes and spokespeople that highlight TNC’s projects, programs, and people to top-tier media around the world. They should have a proven track record in effectively and compassionately leading a successful team that delivers strong results. This will come with extensive experience developing and executing media relations strategies and campaigns, media trainings, and an extensive network of journalist contacts.
 
They are an advocate for the value of strategic earned media in support of an organization’s goals, and will have strong executive presence and diplomatic skills.
 
In addition to developing media strategies, they also oversee the organization’s crisis communications and reputational risk functions, serving as an advisor and main spokesperson on media inquiries that may pose a reputational risk to the organization. They are a point of contact for colleagues across the organization on providing guidance and counsel on key issues. 
 

We’re Looking for You:

The Director of Global Media Relations and Reputation provides direction and leadership for the Global Media Relations team. They are responsible for developing, leading, implementing, and measuring global media relations strategies to drive influence and build TNC’s reputation in support of top organizational priorities, the Marketing and Communications (MAC) divisional strategy and the delivery of TNC’s 2030 Goals. The role also oversees reputation management and crisis communications, supported by a team of two specialists. This position is a member of the Global Marketing and Communications (GMC) leadership team and reports to the Senior Director, Global Marketing and Communications.

• Serves as a member of the Global Marketing and Communications management team.

• Designs and directs complex and diversified projects, drives collaboration and coordinates the work of other professionals, ensuring program accountability.

• Collaborates with executive and senior-level stakeholders in order to make-decisions and determine courses of action, often on highly sensitive issues and in time-limited situations. 

• Leads the crisis management process, and is the primary touchpoint for the executive leadership team.

• Leads team of PR professionals

• Develops and manages budget, evaluates results and evolves strategies.

• Acts independently within broad program goals.

• Leads strategic initiatives through collaboration with senior level stakeholders to enhance overall performance in accordance with short- and long-term objectives.

• Sets, meets and reports against strategic goals and objectives.

• Serve as mentor/advisor to communication and media staff throughout organization.

Job Requirements

What You’ll Bring:

• Bachelor’s degree in related field and minimum 10 years related work experience or an equivalent combination, including at least 3 years’ experience at a senior management level. 

• Experience developing communications, media and engagement strategies and measuring results. 

• Excellent writing, presentation, communication, mediation and negotiation skills

• Experience cultivating and managing relationships with senior level executives, Board of Trustees, Board of Directors and/or national media contacts.

• Experience in program management, including broad financial responsibility and measuring results of strategic plans.

• Experience managing a multidisciplinary team. 

• Experience fostering an environment of creativity and professional growth.

• Experience designing, directing and implementing multiple projects.

 
DESIRED QUALIFICATIONS

• Multi-lingual skills appreciated.

• Multi-cultural or cross-cultural experience preferred.

• Experience working on conservation, sustainability, nonprofit or related issues.

• Master’s degree or extensive professional experience.

• Experience developing communication and engagement strategies and evaluating effectiveness of communications.

• Senior level experience in communications field.

• Familiarity with communication technologies and best practices.

• Experience and/or understanding of communication best practices at a decentralized organization.

• Extensive management experience including ability to motivate, lead, set objectives, manage performance, and help with conflict resolution on a large multi-disciplinary team.

• Proven success in building and maintaining long-term relationships with partners, vendors, board members, and senior leaders both internal and external.

• Proven ability in managing the planning and delivery of annual budgets.

What We Bring:

Since 1951, The Nature Conservancy has been doing work you can believe in protecting the lands and waters that all life depends on. Through grassroots action, TNC has grown to become one of the most effective and wide-reaching environmental organizations in the world. Thanks to more than 1 million members, over 400 scientists, and the dedicated efforts of our diverse staff, we impact conservation throughout the world!
 
The Nature Conservancy offers a competitive, comprehensive benefits package including: health care benefits, flexible spending accounts, 401(k) plan including employer match, parental leave, accrued paid time off, life insurance, disability coverage, employee assistance program, other life and work wellbeing benefits. Learn more about our benefits at in the Culture Tab on nature.org/careers.
 
We’re proud to offer a work-environment that is supportive of the health, wellbeing, and flexibility needs of the people we employ!
 
 

Salary Information:

An attractive salary and benefits package is part of TNC’s value proposition to our employees. TNC strives to provide competitive pay and base salaries on the geographic location of the role committing to being equitable across groups and providing hiring salary ranges when possible.
 
The starting pay range for a candidate selected for this position is generally within the range of $113,000 - 163,000 for annual base salary. This range only applies to candidates whose country of employment is the USA. Where a successful candidate’s actual pay will fall within this range will be based on a variety of factors, including, for example, the candidate's location, qualifications, specific skills, and experience. Please note countries outside the USA would have a different pay range in the local currency based on the local labor market, and not tied to USA pay or ranges. Your geographic location will be confirmed during the recruitment.

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