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Anissa Reyes
2009 Greenbrook Parkway, Unit A
Austin, Texas (United States)


Phone: 2103782939
Email: anissa.reyes81@utexas.edu
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Journalist

Resumes ID: 9551
Location: Austin, Texas, United States
Postal Code: 78723
Posted: 12.26.2022
Job Type: freelance
Job Category: Newspapers,Wire Services,Television,Online | New Media,Magazines,Graphic Design,Photo,Public Relations | Marketing,Media Business Positions,Academia,Fellowships | Scholarship | Prizes,Publishing,Film,Advertising,Corporate Publications/Newsletters,Radio,Other
Updated: 2023-05-07 23:33:29

Objective

I am an alumnus of The University of Texas at Austin with a bachelor's degree in Journalism and a Spanish business certificate.

Originally from San Antonio, Texas (the countdown city - go Spurs go), I am extremely grateful to be a part of the UT community that supports and uplifts its students. Throughout my college experience, I have held multiple internships in the fields of broadcast journalism and editorial lifestyle writing. While exploring the field of Journalism I have gained experience in social media, video, podcasts, and broadcast journalism. My exposure to the news and media industry as well as educational coursework has given me proficient writing skills and adaptability in all types of work environments.

I am always interested in expanding my horizons and exploring new avenues in the field of communications. I have created podcasts, short and long-form documentaries, podcasts, timely news stories and digital products. Currently, I am interested in investigative journalism and TV, two spheres where my creativity, writing skills and extensive knowledge of engaging an audience will benefit me.

As a Mexican-American, my Spanish business certificate has connected me to my culture as well as helped me learn the language. I am a curious person, always eager to learn about new cultures and explore the world and people around me. I hope to continue doing so beyond college and my degree plan.

Education:

08.24.2018 - 05.21.2022
The University of Texas at Austin
Journalism
Bachelor’s Degree


Work Experience:

Digital Intern
08.01.2021 - 12.01.2022
Modern Luxury Magazine |
• Produced content daily including news hits, listicles or features covering fashion, arts, culture and entertainment news • Consolidated press releases into editorial content ensuring SEO best practices • Adhered to responsibilities including fact-checking, market research, and conducting celebrity interviews

General & Senior Reporter
01.01.2020 - 01.01.2021
The Daily Texan |
• Conducted writing and research to produce and edit 2 stories a week while ensuring AP style proficiency • Attend weekly pitch meetings to brainstorm story ideas with staff members • Explored student and Austin life with a specialized focus on small business, student organizations and pop culture

News Intern
08.01.2019 - 12.01.2019
KVUE News Media |
• Observed and assisted news reporters on the pre and post-production of daily news stories to be put on the air • Handled and led interviews for reporters while assisting with the writing and editing of news packages • Assisted with the production of the evening news by writing copy and assembling a cohesive rundown

Ad Operations Marketing Specialist
08.01.2022 -
OPTIZMO Technologies |
• Maintain AdOps performance parameters and pre-set baselines for performance and deliverables • Identify audience profiles and map audience journeys to identify gaps in engagement and experience in advertising operations • Collect, track and analyze user engagement, impressions and revenue while providing ongoing feedback and suggestions

Publicity Intern
-
Zilker Media |
• Spearheaded PR strategies for clients across industries in healthcare, business, entrepreneurship, and thought-leadership • Secured media coverage for TikTok influencer, Dr. Jennifer Lincoln achieving 25 in-house and 25 outbound media requests • Produced collateral materials such as expert bios, press releases, media alerts, and more

Social Media Contributor
01.01.2019 - 05.01.2019
The Daily Texan |
● Collaborated with a staff of 25 other students who manage the social media accounts of the school newspaper ● Distributed news stories online, created social media-friendly content, and covered live events on social media platforms such as Instagram, Twitter and Facebook.


Total Years Experience:

4 years

Skills:

Core Competencies: Content Curation, User Engagement, Writing and Reporting, Social Media Management, PR & Brand Development Technical: Social Media Platforms (Instagram, YouTube, Twitter, Facebook, LinkedIn, TikTok), Microsoft Office Suite, Adobe Audition, Adobe Premiere, InDesign, WordPress, Content Management Systems, Google Suite, Zoom, Google Analytics and Google AdSense Language: English and classroom level schedule
Personal: Detail-Oriented, Team Leader, Problem Solver, Organized, Creative and Adaptable in Fast-Paced Environments

Desired Salary:

$60,000.00 per year



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